Fast-casual restaurant concept Freddys Menu With Prices 2020 announced today it has opened its first international location in the Dubai Mall. The brand’s second international location is slated to open at the Mall of the Emirates within the coming weeks. The restaurants are owned and operated by Tastebuds Group, who will continue to drive Freddy’s growth throughout the Middle East, with plans to open locations within the United Arab Emirates, Saudi Arabia, Bahrain, Jordan, Kuwait, Lebanon, Oman and Qatar.
“The education and support that we’ve received from Freddy’s since signing our initial master franchise and development agreement has become incredible as well as a true testament to the degree of passion and commitment they spend on each venture,” said Yousef Khattar, managing director of Tastebuds Group. “It really has been a pleasure working alongside the group to make sure that all aspects from the warm and friendly concept is going to be received well by our guests in Dubai. We have been truly elated to celebrate the opening of Freddy’s first international location, and in order to bring the flavour of Freddy’s authentic steakburgers and frozen custard to the Middle East the very first time.”
Freddy’s enduring persistence for providing high-quality, premium products and exceptional service has become the driving force behind the brand’s consistent growth domestically, and today, internationally. Staying true to the core values, Freddy’s worked to make sure a seamless transition since the concept entered a brand new country by adjusting to the local culture in a variety of aspects including training protocols, hours of operation, menu items offered and portion size, and others. The Dubai locations will serve exactly the same premium Meadowvale frozen custard, Vienna® Beef hot dogs, and USDA beef as their U.S. counterparts.
“As one of the world’s top tourist destinations, Dubai posseses an unparalleled degree of hospitality, complimenting Freddy’s deep persistence for providing our guests with genuine service in a welcoming atmosphere,” said Ben Hesse, V . P . of education and individuals Development. “Identifying which menu items and processes to uphold or alter were critical for our long-term success and additional growth internationally. The Tastebuds team has shown incredible commitment through their extensive education in Wichita, and we’re thrilled to get the privilege of entering a brand new and exciting market. We look ahead to delivering the Freddy’s experience through the entire Middle East.”
Earlier this coming year, Freddy’s announced its expansion in to the nontraditional space the very first time with the opening of brand new locations at Wichita State University student center and Oklahoma State University football and basketball stadiums. Additionally, in 2018, Freddy’s introduced a lesser restaurant prototype with an updated kitchen design that maintains volume capability to allow new and existing franchisees innovative methods to expand their portfolio using the brand. These points of growth for the brand helped lay the foundation for international expansion to the Dubai Mall and Mall of the Emirates.
Freddy’s Frozen Custard & Steakburgers® intends to open more than 40 restaurants nationwide throughout the end of 2019. Franchise opportunities stay in areas over the U.S., like the West Coast, Upper Midwest, Northeast and Florida. For lpbwey information regarding development opportunities, contact Markus Scholler, Vice President of Franchise Development, at 316-719-7850, or visit www.freddysusa.com/franchising.
About Freddy’s
Co-founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, Freddy’s opened its first location in Wichita, Kansas, offering a unique blend of cooked-to-order Freddys Store Hours seasoned with Freddy’s Famous Steakburger & Fry Seasoning®, Vienna® Beef hot dogs, shoestring fries combined with Freddy’s Famous Fry Sauce® and frozen custard that is freshly churned throughout the day. Today, Freddy’s continues to grow to a lot more than 300 domestic locations that serve 32 states across the nation from California to Pennsylvania, Virginia, down the East Coast states to Florida and two international locations in Dubai.